about Elaine

BIO
Originally from South Africa she holds both the prestigious CIDESCO (Switzerland) Diplomat and ITEC(London) certifications. A licensed Esthetician and Licensed Esthetician Instructor, Elaine has a passion for skin health and while speaking and writing about the "Theater of the spa experience" she is passionate about the power of the well trained spa professional and how their healing touch can affect peoples lives.

Elaine’s professional positions have included Director of Education of a large skincare school in Atlanta and Esthetic and Training Director at Spa Sydell, a highly successful and innovative Day Spa group also based in Atlanta.

In my vast experience as an Esthetician and Educator I have seen first hand my client's frustration with their skin issues. My belief is that Men and Women should look and feel beautiful at any age. After years of research and testing on what I like to call the "living laboratory” (students, clients, patients), I have worked to improve the aesthetic world by developing products, tools and education programs focusing on the art and science of beauty enhancement.

I love the skin and work every moment of the day to find solutions to problematic skin conditions. I am relentless in the pursuit of more beautiful skin. This is my mission, my passion and my vision. Knowledge, science and art is in everything I do ... from education to product development.
 
The connection of skin to health and wellbeing is paramount to me and is reflected and energized in all my professional endeavors from writing to keynote speaking and spa business coaching.

While speaking, presenting, writing and training on the subject of "The Theater of the Spa Experience", I am motivated and encouraged when I see evidence of the positive affects on and changes brought to people’s lives. The power of a professionally-trained Spa touch is invaluable in the stress-filled world we live in.  My desire for the health and beauty enhancement concept to be promoted at every available opportunity drives me forward in pursuit of excellence in my field of expertise. Additionally, Elaine has rounded out her career via:

Professional Organization Leadership
Estheticsamerica (NCA) Leadership Council member (2004-2006)

Television appearances
Atlanta and Company
   •  Non Surgical alternatives
Atlanta and Company
   •  Choosing a Spa Career
CNN
   •  Benefits of Prenatal Massage
Atlanta Tonight Television
   •  Spa Sydell Products and Services 

Print Media Features
Atlanta Journal Constitution (AJC) Newspaper
   •  The art of the bath
   •  Women Focusing on Skincare - Looking Good Not a Matter of Makeup
New You Atlanta
   •  Natural Nails
Gwinnett/Luxurious Living
   •   Winter Dryness

Key Note Speakerships

• 2008 GACTE SUMMER CONFERENCE COBB GALLERIA
• 2008 TIEGA winter conference, Newnan GA
  Microdermabrasion, Microcurrent, Non Surgical Alternatives
• 2007 Vegas Spa Show
  Oxygenation Treatments (Demonstrations)
• 2006 Vegas Spa show
  Non Surgical Alternatives
• 2006 Long Beach Spa Show
  Building a spa Menu
• 2006 HOOTERS Corporate Training
  5 minute makeovers and skincare education
• 2006 What Woman Want EXPO
  Non Surgical Alternatives
• 2005 What Woman Want Expo (Cobb Galleria)
  “Beauty at any age”
• 2005 Visit Florida Group 
  Wellness and relaxation techniques you can really use
• 2005 Esthetics America Premiere Spa Show
  September-Orlando-Education and training presentation
• 2005 AACS Convention Miami
  Spokesperson for France Laure Skin Care line
  
  
• 2001 DDM
  Managing Stress-Techniques You Can Use Everyday
• 2002 Atlanta CA Society
  Coping with Stress in a Changing world
  
  
• 2003 Courtyard by Marriott - Southeast GM
  Stress Management Techniques that work
  
  
• 2004 Academy Somatic Healing Arts (ASHA)
  Working in the Spa World

Philosophy

In my experience dealing with clients, patients and frustrated skincare product consumers I have found that feeding the skin vital antioxidants and anti-inflammatory type botanicals will help the skin to repair itself. I do not believe you have to traumatize the skin to see results. While using the progressive rather than aggressive attitude we can take the skin to a new level. Bring about change to problematic skin conditions through daily care. Results without trauma to the skin. "First Do No Harm" Is my mantra.

I bring you a skincare line that works ... you will love it ... this is my gift to you!
--Elaine Sterling

The Elaine Sterling Institute is located inside the perimeter (I-285) in Sandy Springs at:

4840 Roswell Road, Building E Suite 201, Atlanta GA 30342